From the Editor's Desk A man named Karl Martin Sandberg has written and composed more billboard hits than Phil Spector, Michael Jackson or The Beatles. This Atlantic article explores the obscure creators behind pop stars like Taylor Swift and Maroon 5. While the American music industry goes to great lengths to hide the factory behind 'artists' like Rihanna and Katy Perry, K-pop makes no bones about it. Recruits are trained in pop academies for years before debuting in a new girl or boy group. A short-attention-span culture demands short-attention-span songs. The writers of Tin Pan Alley and Motown had to write only one killer hook to get a hit. Now you need a new high every seven seconds-the average length of time a listener will give a radio station before changing the channel. "It's not enough to have one hook anymore," Jay Brown, a co-founder of Jay Z's Roc Nation label, tells Seabrook. "You've got to have a hook in the intro, a hook in the pre, a hook in the chorus, and a hook in the bridge, too" - Comment
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US-based on-demand internet streaming media Netflix all set for its India foray There is a possibility of Netflix being launched in India next week. Earlier, the popular on-demand streaming service had made an announcement of entering into Hong Kong, Singapore and two other Asian nations by the start of 2016. Now, its India arrival will likely be announced at CES 2016 next week. Earlier, there were rumors
Telcom companies' 4G push to help advertising sector grow 15% in 2016: Study Telcom companies' 4G push to help advertising sector grow 15% in 2016: Study - As per an Internet and Mobile Association of India study, as much as 60% of subscribers in the country access the net through mobile phones. It is expected to reach 315 million by 2017.
'India needs to improve its role in internet governance' It could be a landmark year in the evolution of internet governance when in September the US fully relinquishes control over ICANN and the organisation becomes a multi-stakeholder body
29 jobs to avoid if you hate stress REUTERS/Petr JosekStay out of the operating room if you don't handle pressure well.Do you crack under pressure? Crumble when you're stressed? If so, you'd
Vijayawada, AP MoUs to yield 21000 IT jobs “The new companies all put together would generate nearly 21,000 jobs in a couple of years,” said sources in the IT&EC department.
Coast Guard Rescues MSV 'SAFEENA' with 8 crew on board carrying a cargo of diesel in barrels News (without Pic) | Coast Guard Rescues MSV ‘SAFEENA’ | Port Blair | Coast Guard Maritime Rescue Co-ordination Centre (MRCC) Port Blair received information at about 0415 hrs today from PMB intimating about a technical snag onboard Mechanized Sailing Vessel ‘Safeena’ due to loss of rudder. The vessel had 8 crew onboard including the Master and was carrying cargo (Diesel in barrel) from Port Blair to Kamorta. The vessel was adrift about four NM off Bompoka Island. The vessel sought help from the Indian Coast Guard through Port Management Board (PMB) Port Blair. Soon after receipt of information, MRCC Port Blair diverted Indian Coast Guard Ship Durgabai Deshmukh for Search and Rescue of the vessel. The MSV was intercepted at about 0700 hrs today and towed till Kamorta. The vessel was handed over to agent safely, a communication from PRO Coast Guard said here today. | The Echo of India
Security tightened at Gaya International Airport as well following the Pathankot Airport attack Following terrorist attack at the Pathankot Air base, security at the Gaya International Airport has been tightened. Besides regular flights from countries like Thailand and Mayanmar, a sizeable number of chartered flights land and take off from the airport in tourist season between October and March.
Infrastructure shows promise as far as 2016 is concerned 2016 holds promise for infrastructure as the centre pushes reforms aimed at faster approvals to stalled projects, easy access to funds and attracting overseas investors
What advertising will look like in 2016 : Report The big story of 2016 will be the return of TV and, to some extent, print media, as they are expected to grow their ad revenue pie via e-commerce ads
Why Every Marketer Should Be Looking At India In 2016 : Report As 2015 winds to a close, people are looking ahead to new business opportunities that will be available in 2016. As 2016 begins, business globalization will be spreading more rapidly than ever before. With advancing methods of communication, transportation, and data sharing, businesses are experiencing an increased ability and ease [...]
Controversy over separate state flag for Jammu and Kashmir goes to the root of its autonomous status Recent judicial orders over the Jammu and Kashmir state flag have brought to the surface the multiple ironies around the status of that state. It is the only state in the Indian Union with not only a separate flag but also a separate constitution. Both are intended to symbolize the special and autonomous status of the state, but neither actually satisfies those for whom they are meant as palliatives.
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