Blog  Sree Vijaykumar | From the Editor's Desk Grocery is the most alluring and treacherous retail category. It lures retailers with shopping volume and frequency, and then sinks them with low margin. Amazon Fresh has lost money from spoilage at more than double the rate of a typical supermarket. Amazon's goal is to become a Top 5 grocery retailer by 2025, according to a person familiar with the matter. That would require more than $30 billion in annual food and beverage spending through its sites, up from $8.7 billion - including Amazon Fresh and all other food and drink sales - in 2016, according to Cowen & Co. Reaching that milestone would require a new wave of store and warehouse investments around the country, costing billions of dollars. That's an existential change for Amazon, which initially stayed away from perishable goods and has mostly avoided the overhead of physical stores since it started in 1994. More here
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