Business Analytics: From Data to Insights | Starts September 2018

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Learn business analytics using its 3 foundational pillars: Descriptive, Predictive, and Prescriptive.

STARTS ON September 26, 2018 DURATION 3 months, online 6‒8 hours per week PROGRAM FEES $2,450 How Can Business Analytics Create Competitive Advantages? Wharton's three-month online program — Business Analytics: From Data to Insights — arms managers and leaders with the tools needed to break away from the pack. Take the opportunity to turn data into a competitive advantage. 2X The amount of data doubles every three years as various digital sources continue to make information available SOURCE: MCKINSEY & COMPANY 1.5 Million A significant shortage of managers and analysts who can effectively use analytical concepts to make decisions is predicted for 2018 SOURCE: MCKINSEY & COMPANY 75% Three-quarters of companies are missing the skills and technology to make the best use of the data they collect SOURCE: PWC Whether you've already adopted an analytics practice or need to create one, this online program delivers the tools and methods for gathering clear insights, improving your ability to predict the future. Make decisions faster and better. LEARN MORE Industry Examples Consumer Goods How is Starbucks identifying which customers to give deals to in order to maximize return on investment (RoI)?   Financial Services How does American Express use social media data to predict whether you are going to give up your American Express card?   Media How is Netflix using metadata tagging to know what you watch and to create relevant content? Retail Why were stores either selling out of Time magazine or only selling a small fraction of their inventory?   Apparel How has Kohl's been using analytics for smartphone targeting?   Technology How could Amazon potentially ship before you buy? Early applications encouraged. Seats fill up quickly! Flexible payment options starting from $1,029 available now. Apply Now Note: Wharton Executive Education is collaborating with online education provider EMERITUS Institute of Management to offer a portfolio of high-impact programs for working professionals. Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment.

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