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How to hack the freeconomy I have come to realise, however, that I am nothing but a novice. One popular route to free riches involves a "referral code", which gives each person who uses it a credit for helping secure new customers. Felix, who runs a startup in San Francisco, has taken this to extremes. He accomplished what he calls his "Bay Area hack" by buying around $600 in advertisements on Google and placing his referral code from Uber in each ad. He spent hours fine-tuning his approach until his ads often had a higher click-through rate than Uber's own. For each person who signed up to Uber's service through his ad, he received a credit. He eventually amassed $30,000 in credits, which allowed him to ride around the city in Uber's cars and eat three meals a day from UberEats, the company's food-delivery service, for a whole year without paying a cent. Continued here Read TradeBriefs every day, to stay informed on technology! Advertisers of the day INSEAD: The INSEAD Leadership Programme for Senior Executives - India Wharton Business Analytics Team: Wharton's Business Analytics Program (Online) Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails. Get today's top stories here Get today's top stories here

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