The most read stories this week - The key to loving your job | Ambani's tiny deals to take on Amazon | Is Tim Cook a better CEO than Steve Jobs? | Vinu Daniel's sustainable homes | Retail in restaurants | How childhood toys inspire architects.. & more

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The key to loving your job in the age of burnout In 2009, two US professors set out to study zookeepers and aquarium workers in an effort to discover what kept them motivated at work. The results pointed to an overwhelming similarity: The keepers gained a deep sense of meaning from their jobs. It didn't matter that caring for animals was extremely badly paid and offered little career advancement, or that many of the actual tasks involved could be classified as "dirty work" - cleaning up feces, chopping vegetables, scrubbing floors. The zookeepers, most of whom were highly educated, felt that they were fulfilling a calling, and in doing so were extremely dedicated, often volunteering for months before even beginning to be paid, and rarely quitting. Continued here Read the weekly Trending TradeBriefs newsletter to follow what CXOs in India are reading! Advertisers of the day Kellogg Executive Education: Kellogg's Senior Management Program | June 2019 | Enroll Now Wharton Business Analytics Team: Wharton's Business Analytics Program (Online) Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails. Get the most popular stories of the week here Get the most popular stories of the week here

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