Monday, September 30, 2019

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September 30, 2019 - Public markets aren’t buying the stories that tech unicorns tell

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Work
Public markets aren't buying the stories that tech unicorns tell
Public markets aren't buying the stories that tech unicorns tell
Deep-pocketed investors like SoftBank have made it easier for companies to stay private for longer, raising staggering sums in the process.

Work
A three-pronged strategy to upskill India's workforce
A three-pronged strategy to upskill India's workforce
More women, emigration, private participation.

Work
Elon Musk is undesigning his Mars rocket as fast as he can
Elon Musk is undesigning his Mars rocket as fast as he can
All the latest from America's favorite mad rocket scientist.

Work
High-Tech Sex Toys Are A Growing Trend, And Here Are 5 Of The Best
High-Tech Sex Toys Are A Growing Trend, And Here Are 5 Of The Best
Stats show 15% of Americans use sex toy apps, such as app-controlled vibrators, as well as 12% of Brits and 10% of Australians.

Work
Being More Optimistic May Mean Better Heart Health
Being More Optimistic May Mean Better Heart Health
A new study out this week in a JAMA journal reports that one's level of optimism also predicts heart health over the years.

Work
Drones used to track down fugitive in China
Drones used to track down fugitive in China
Police used drones to track down a man who evaded detection for almost two decades.


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September 30, 2019 - Indian Ad-Age: How Cadbury ‘adulted’ chocolate

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TradeBriefs Editorial

From the Editor's Desk

The Life-Changing Magic of Having 'Enough'

My dream was to write one book. A real, published book. For years, that was my vision of success.

It took a long apprenticeship, but it happened. I sold my first book at age 25. And then, almost immediately, it became clear in my mind that - you know what? - real success is writing a bestselling book. Before I could pin up the first newspaper clipping about my debut title, I started writing a proposal for my next one.

I wanted to be a millionaire. Did it. I wanted to buy my own home. Did that, too. Then, when I found my dream house, I remember thinking, "If I can just get this, I'll have everything I want." A year later, I was ripping out the floors and remodeling the whole thing because I craved something better.

Continued here

Read TradeBriefs every day, for the top insight!

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Marketing
Indian Ad-Age: How Cadbury 'adulted' chocolate

Through "Asli swaad zindagi ka", Cadbury changed the perception that chocolates were for only children. The ad did not highlight or make the product the hero - it barely had a few glimpses of the chocolate itself. What it however focused was on humans and how they were feeling, right through the ad.



 R & D

Politics
Rafale Jets To Give India Edge Over China, Pakistan: New Air Force Chief
Rafale Jets To Give India Edge Over China, Pakistan: New Air Force Chief
Rafale jets will greatly enhance the capabilities of the Indian Air Force (IAF) and will give the IAF an edge over Pakistan and China, new IAF Chief Air Chief Marshal Rakesh Kumar Singh Bhadauria said today.


Politics
Fake Call Centre Busted In Delhi, Data Of Thousands Seized; 3 Arrested
Fake Call Centre Busted In Delhi, Data Of Thousands Seized; 3 Arrested
Three men have been arrested in Delhi for allegedly running a fake call centre and duping several people of about Rs one crore with fraud insurance schemes, said police.


45 More Politics Stories


Sports
New face of sport might just be a woman: Shelly-Ann Fraser-Pryce
New face of sport might just be a woman: Shelly-Ann Fraser-Pryce
The hunt for Bolt's successor has largely been restricted to the men's side of the entry list. As it turns out it just might be a woman - Fraser-Pryce - who ticks all the boxes.


Sports
Weekend Roundup: Liverpool, Inter maintain perfect start, Real Madrid go top
Weekend Roundup: Liverpool, Inter maintain perfect start, Real Madrid go top
As Liverpool extended their winning streak to 16 games, Real Madrid climbed to the top of the table after a goalless derby, and Antonio Conte established his dominance in Serie A with six wins in six.


14 More Sports Stories


 Tax Strategy & Technology Summit 2019
taggit



Entertainment
All the Details on Hailey and Justin Bieber's Intimate Rehearsal Dinner
All the Details on Hailey and Justin Bieber's Intimate Rehearsal Dinner
Friends and family gather to celebrate ahead of their wedding


Entertainment
Scott Disick Finishes the Jed Smith House Just in the Nick of Time: See the Incredible Before After
Scott Disick Finishes the Jed Smith House Just in the Nick of Time: See the Incredible Before After
The Flip It Like Disick boss and his team finally finish the flip in Hidden Hills


28 More Entertainment Stories


Work
The many ways in which female entrepreneurs are changing patriarchal India
The many ways in which female entrepreneurs are changing patriarchal India
The idea of female entrepreneurship still faces major challenges, though.


Work
Three Steps To Making Continuous Growth A Habit In Business (And Life)
Three Steps To Making Continuous Growth A Habit In Business (And Life)
It is not about having the "fastest" life, but rather intentionally pursuing a more fulfilling one.


11 More Work Stories


taggit



Life
The death of a promising battery startup exposes harsh market realities
The death of a promising battery startup exposes harsh market realities
Lithium-ion batteries are improving slowly. Pellion technologies promised something different, but investors lost faith.


Life


5 More Life Stories


Retail
Best first-day sales ever, say Amazon and Flipkart
Best first-day sales ever, say Amazon and Flipkart
Flipkart claims that it registered 2X sales growth on day one of the latest festive sales compared to last year's opening day sales.Amazon didn't mention any numbers, but said 66% of the Prime members who shopped with them came from small towns


Retail
Jaipur-based Kirana King eyes 7K stores in 14 Indian cities in 5 yrs
Jaipur-based Kirana King eyes 7K stores in 14 Indian cities in 5 yrs
The grocery retail store aggregator already has 96 stores in Jaipur.


13 More Retail Stories



Telecom
Vodafone Idea CTO says faced network integration challenges; ensuring quality service

Vodafone Idea (VIL) has faced challenges in its network integration process, including logistical and on removal of duplicate sites, but said it is on..


Telecom
Telcos war: COAI hopes industry's IUC discussion will be reasonable, objective

With the regulator inviting public comments to review mobile call termination rate deadline, the old and new telcos have once again locked horns over ..


5 More Telecom Stories


Finance
The Co-op crisis: How 1,500-odd urban cooperative banks are being run and regulated

Crisis at PMC Bank puts a question mark on how the 1,500-odd urban cooperative banks are being run.


Finance
Reserve Bank of India may go for another rate cut on Oct 4: Experts

RBI has already slashed the repo rate four times aggregating to 1.10 percentage points since January.


43 More Finance Stories



Food/FMCG
Grofers to add 700 kirana stores onto network, eyes $1 billion revenue by year-end

"In the first phase, we associated with 100 stores and currently we have 300 stores under the program and this will be scaled to 1,000 by year-end, all in Delhi NCR region," Grofers founder Saurabh Kumar said.



Software
Kaleyra: The road to IPO for an enterprise software startup

Public listings are rare for Indian startups, but vital for the ecosystem. Here's what it took for Kaleyra to find an exit.They started doing rounds of colleges to sell the management system they had built


Software
STPI to set up 28 centres of excellence to boost software exports

The STPI chief, who met Odisha Chief Minister Naveen Patnaik on Friday, said four of the proposed centres of excellence would be located in the state, which has tremendous potential for the growth of IT sector.


7 More Software Stories



Ecommerce
Sachin Bansal to open his third innings as CEO. Can he repeat Flipkart success?

Bansal will become CEO of Bengaluru-based microlender Chaitanya Rural Intermediation Development Services.Bansal has taken a majority stake in CRIDS for ₹739 crore


Ecommerce
Best first-day sales ever, say Amazon and Flipkart

Flipkart claims that it registered 2X sales growth on day one of the latest festive sales compared to last year's opening day sales.Amazon didn't mention any numbers, but said 66% of the Prime members who shopped with them came from small towns


7 More Ecommerce Stories


Digital


Digital
Netflix Will Launch Free Service For India Market With Limited Catalogue

Netflix is now testing out free, but limited subscription model by making 'Bard of Blood' available for a free viewing for Indian audience.


5 More Digital Stories




HR


HR
Right skills set and human resource necessary for business scale up

Madam Felicia Twumasi, the Chief Executive Officer of Homefoods Processing and Cannery Limited, has said the combination of the right skills and...


9 More HR Stories



Logistics
AirAsia India to expand fleet; awaits nod to fly abroad

The airline plans to commence flights from New Delhi to Jaipur and Agartala.Currently, AirAsia India has a fleet of 23 aircraft covering 20 destinations across the country


Logistics
Adani group invited to develop major port at Machilipatnam

'The integrated facility, which includes a logistics hub, will come up in 9,200 acres'


11 More Logistics Stories


Construction
Realtors slash ad spends by over 50% as sales plunge

According to advertising industry experts, the real estate sector has massively reduced their ad spends on TV and print media.


Construction
Indiabulls Real Estate gets shareholders nod to sell London property for 200 million pounds

The resolution to sell the London property has been approved by the requisite majority of shareholders, stated a BSE filing by the company.


14 More Construction Stories



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