September 19, 2019 - Bigger brands are moving towards ethically socially conscious marketing: D Shivakumar

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Invite Friends   From the Editor's Desk 10 Questions to Consider Before Pursuing a Career in Data Science Data Science, Machine Learning, and Analytics are considered to be among the hottest career paths. The demand for skilled data science practitioners in industry, academia, and the government is rapidly growing. The ongoing "data rush" is, therefore, attracting so many professionals with diverse backgrounds such as physics, mathematics, statistics, economics, and engineering. The job outlook for data scientists is very positive. IBM predicts the demand for a data scientist to soar 28% by 2020 This article will discuss 10 important questions that everyone interested in data science should consider before pursuing a career as a data scientist. Continued here Read TradeBriefs every day, for the top insight! Advertisers of the day Columbia Business School: Executive Program in Management | Starts Nov 2019 | Apply Now to get early application benefit of USD $3000 Columbia Business School: Apply for Digital Business Leadership Program | Alumni Benefits | Avail USD $3000 early application benefit Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails.     Marketing Bigger brands are moving towards ethically socially conscious marketing: D Shivakumar The Chairman of ASCI believes the Consumer Protection Bill will see celebrities gravitate towards credible brands Marketing Content creators may be digitally savvy but lack brand understanding, says Sanjeev Bhargava of Times of India Launching the Mumbai Mirrored digital series, the Brand Director of Times of India said digital content with no source is dangerous and no other medium can match the authenticity of print. He said only creative agencies have brand understanding and conten 15 More Marketing Stories Politics At 17.5 Million, Overseas Indians Are Largest Community In The World: UN India was the leading country of origin of international migrants in 2019 with a 17.5 million strong overseas Indian community, according to new estimates released by the United Nations, which said the number of migrants globally reached an estimated 272 million. Politics To Pak Media's Questions On Kashmir, UN Gives "Clear Opinion" The United Nations on Wednesday indicated its acknowledgement of the Indian stance that Jammu and Kashmir is a bilateral issue and said dialogue between India and Pakistan is an "absolute essential element for the solution". India had reiterated its stand on Jammu and Kashmir at the UN Human Rights Council last week and accused Pakistan of attempting to "politicise" the forum with "hysterical statements with false narratives". 11 More Politics Stories Sports Amit Panghal, Manish Kaushik enter semis; India assured of unprecedented 2 medals at World Boxing Championships The Indian was a quarterfinalist in the last edition of the world championship, losing a fiercely-contested bout to the then defending champion Hasanboy Dusmatov in the 49kg category.  Sports Hima Das ruled out of World Championship due to back problem "Unfortunately Hima will not be able to compete at the World Championships in Doha due to her back injury," the AFI said on Wednesday. This ends months of speculation over Hima's Worlds participation. She had been named as one of the women relay runners for India. 8 More Sports Stories Entertainment Singers Alka Yagnik, Kumar Sanu and Udit Narayan asked to cancel their concert organised by a Pakistani National Singers Alka Yagnik, Kumar Sanu and Udit Narayan asked to cancel their concert organised by a Pakistani National. Latest Bollywood News, Bollywood Celebrity News, Breaking News, Celeb News, Celebrities News at Bollywood Hungama.com Entertainment Filmmaker Shyam Ramsay of Ramsay brothers passes away at 67  Filmmaker Shyam Ramsay of Ramsay brothers passes away at 67 . Latest Bollywood News, Bollywood Celebrity News, Breaking News, Celeb News, Celebrities News at Bollywood Hungama.com 18 More Entertainment Stories Work Hong Kong tries and fails to hire PR firms to rebuild image Amid ongoing protests the government contacted eight PR firms, but all of them turned down the job. Work Do You Know How To Mindfully Communicate? Here Are 5 Steps Put away all screens-you cannot have a conscious conversation with one eye on the phone or laptop. If the person is important, show them. 10 More Work Stories Life LinkedIn skills tests will assess users—but will they predict performance? Landing the job is only half the battle. Life An introvert's guide to speaking up for what's right You don't have to be an extrovert to stand up for what's right, according to behavioral science. 4 More Life Stories Retail Government notifies changes to FDI in single-brand retail The 30% local sourcing norms had been a pain point for many companies, restricting their India expansion plans.  In 2012, the government had allowed 100% FDI in single-brand retail under the government approval route. Retail Deep Discounts: Diminishing Product Value or a Wise Way to Scale? Days after the traders' body, Confederation of All Traders (CAIT) demanded ban festive sales, the Competition Commission of India (CCI) has got involved. 14 More Retail Stories Telecom Apple can change face of manufacturing in India: IT Telecom MoS Sanjay Dhotre The government sees iconic companies like Apple and large consumer goods makers like Samsung as big players in electronics who can change the face of manufacturing in India, Minister of State for IT and Telecom Sanjay Shamrao Dhotre has said.' "Apple and Samsung are very big players, they can change scenarios for private sector manufacturing, they can be role models for other companies to manufacture in India", Dhotre told IANS in an exclusive interview. Telecom RCom may approach NCLAT for Rs 577 crore refund from Ericsson RCom says Swedish telecom equipment company should not have got its dues when other creditors are still awaiting proceeds 9 More Telecom Stories Finance Blackstone's Stephen Schwarzman: India only has lower levels of growth not a recession; it's a great long term play In an interview with CNBC-TV18, he said Blackstone is positive on India and it is a great long term prospect Finance As risks around debt funds rise, investors are returning to bank deposits What started with the collapse of IL&FS last year is still having ripple effects in the market. 15 More Finance Stories Food/FMCG DAN Consult appoints Shashank Sharma as principal, FMCG Shashank Sharma will report to Lalit Bhagia, chief executive, DAN Consult.His chief mandate is to help build a client-facing FMCG consulting practice Food/FMCG Credit Suisse downgrades Britannia, Pidilite as FMCG faces worst slowdown in 15 yrs The brokerage prefers Nestle India, Dabur India, Colgate Palmolive as they are turnaround stories on market share gains. 5 More Food/FMCG Stories Software Mphasis awarded US patent for AI system for cognitive analysis of data The patent relates to leveraging machine learning algorithms to analyse free text from a variety of communication channels including news and editorial articles, blogs, emails, consumer complaints and social media, it said. Software White House Extends 100,000 Work Permits for H-1B Wives from India The Division of Place of origin Security has again delayed a idea to raze 100,000 work permits that had been printed for the Indian spouses of H-1B visa workers 11 More Software Stories Ecommerce Soon you may get your Amazon, Flipkart orders through Rapid Rail Transit system in Delhi-NCR The National Capital Region Transport Corporation (NCRTC) is exploring options to facilitate freight movement in the region through the RRTS.The Delhi-Ghaziabad-Meerut RRTS corridor will have a total of 24 stations, including two depot-cum-stations at Duhai and Modipuram Ecommerce Ecommerce Cos Might Have To Set Up Separate Entity For Their Payments Gateway RBI has proposed this to ensure easy regulatory framework for ecommerce companies. This proposal was made in a discussion paper released yesterday. 96 More Ecommerce Stories Digital PhonePe Becomes The First Non-bank To Facilitate IPO Bidding via UPI Allowing non-banking payments apps to facilitate UPI payment for bidding in IPO will make the process accessible to a larger base of retail investors Digital Alexa's Indian makeover: Amazon's smart speaker will now follow 'gaana chalao', 'ride book karo' Hindi support will be available on all Alexa-enabled devices, the company confirmed.Other companies who build devices with Alexa inside will have to send an over the air (OTA) update to their existing customers to add Hindi support 13 More Digital Stories Franchise How The Delay In WeWork IPO Will Affect Its Investment In India Franchisee WeWork IPO has been postponed till the next month. WeWork parent company was in talks to buy 70% in its Indian franchisee. Franchise Big boys of hospitality beware! OYO enters the premium segment Backed by the Japan-based SoftBank, OYO's strategy to forge into the upper midscale and upscale categories is driven by its strategy to tap into the big potential in these segments. 3 More Franchise Stories HR Over 75 per cent Indians feel working for one employer for entire career is 'old-fashioned': Survey India Business News: Over 75 per cent Indians believe that the notion of working for one employer your entire career is "old-fashioned", according to a survey. Around 25 p HR Do too many founders spoil a startup? Establishing a firm with several partners comes with its share of 'wow' and 'ouch' moments 12 More HR Stories Logistics Tech to rescue domestic airports in dealing with flight delays As flight delays at large domestic airports are getting longer, airport operators are struggling to find solutions. Almost all big airports in India are working at full capacity, and even minor disruptions - refuelling and baggage delays, tyre bursts, hei Logistics Airlines play safe with A320Neo, lighten load Unlike the Boeing 737 MAX, the A320NEO has never had an excessive pitch problem during flight operations. 14 More Logistics Stories Construction MSME procurement worrisome: Govt buying from small businesses lag behind halfway through FY20 Ease of Doing Business for MSMEs: The government had last year revised the annual public procurement target for MSEs by the central ministries, departments from 20 per cent to 25 per cent of the total annual purchases. Construction Falling Demand for Architects a Warning Shot for Industry The American Institute of Architects said Wednesday that its monthly billings index, which measures the demand for design services, fell to its lowest point since May 2012. 15 More Construction Stories TradeBriefs Publications are read by over 10,00,000 Industry Executives About Us  |  Advertise Privacy Policy    Unsubscribe You are receiving this mail because of your subscription with TradeBriefs. Our mailing address is GF 25/39, West Patel Nagar, New Delhi 110008, India Subscribe to: Post Comments (Atom) Followers Blog Archive ▼  2019 (931) ►  November (39) ►  October (116) ▼  September (121) Sell your Car in 1 visit | Instant Payment | Book ... September 30, 2019 - Public markets aren’t buying ... September 30, 2019 - Indian Ad-Age: How Cadbury ‘a... Join Sadhguru for a Business Leadership Program, N... Witness the New Age Entrepreneur's, Innovators at ... 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