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The Lies We Tell Our brains are quirky. When cause and effect aren't obvious, we still draw conclusions. Nobel Prize winning psychologist Daniel Kahneman offers an example of how our brains look for, and assume, causality: "After spending a day exploring beautiful sights in the crowded streets of New York, Jane discovered that her wallet was missing." That's all you get. No background on Jane, or any particulars about where she went. Kahneman presented this miniature story to his test subjects hidden among several other statements. When Kahneman later offered a surprise recall test, "the word pickpocket was more strongly associated with the story than the word sights, even though the latter was actually in the sentence while the former was not." More here Read TradeBriefs every day, for the top insights! Advertisers of the day Kellogg Executive Education: Kellogg's Senior Management Program | June 2019 | Enroll Now EMERITUS Institute of Management: Postgraduate Diploma in Innovation & Design Thinking program| Accepting Applications Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails. Get today's top stories here More Retail stories More Telecom stories More Finance stories More IT stories More Digital stories More Logistics stories More Construction stories More Marketing stories More Entertainment stories More Work stories More Life stories Get today's top stories here

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